Diagnose your business health

Know where your business stands against the market, from evidence — and what the most important step to take tomorrow is, with what you already have. Not theory.

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Diagnose your business

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Six pillars. One number.

We measure money, customers, marketing, operations, leadership and direction — each on its own, and against businesses like yours in your city.

Your business health score
41/100

Surviving

Steady, but with no surplus — and 13 points behind businesses like yours.

You 41
Businesses like yours 54
0100

Your cost per cup is 38% of the sale price. A healthy norm for businesses like yours is around 28%.

Money is your weakest pillar, and you are behind the market on it. Your score is capped by your weakest pillar — so that one alone is holding you back.

Specialty café · Riyadh · illustrative example
Calibrated to your sector

The same question changes with your business.

Mojarrb doesn't ask everyone the same questions. Every sector has its own numbers and benchmarks — the diagnosis is built on yours, not one generic template.

Café
Cost per cup
Retail shop
Inventory turnover
Salon
Chair utilization

Restaurants, retail, real estate, professional, technical and personal services, entertainment, tourism and more — each with its own questions and benchmarks.

Know where you stand. Know what to do. Never go it alone.

The diagnosis is the start, not the end. After it, three things stay with you and grow with you — the same café, from the first hour to every day after.

The first hour

The Compass

A deep diagnosis — ten areas, with your real numbers. Not a form you fill; a conversation that analyzes and understands with you.

NAS

You said 60k in sales a month. Okay — how much goes back into inventory? What matters is what stays in your hands, not what comes in.

The weeks after

The Guide

It takes your weakest point and works it with you, task by task — knowing why it comes first, its cost, and your situation.

Review your menu pricingNow
Why firstYour cost is 38% — every point you fix comes back to your pocket.
Done whenCost per cup drops below 32%.
First stepWrite down the cost of your top three sellers.
Every day

The Co-Founder

It knows your numbers, so you run any decision by it — it never starts from zero with you.

I'm thinking of adding a seasonal drink for the summer.
The Co-FounderNice idea — but you haven't finished pricing half your menu yet, and your cost is 38%. Add a new item before you know the cost of what you have? Finish the pricing first, then we launch it with a clear margin.

A report ends. Mojarrb stays.

From symptom to cause

The pain is in one place. The cause is in another.

NAS connects your areas and traces the thread to the one point that — once you fix it — makes more than one place better at the same time.

DirectionCustomersMoneythe painOperationsLeadershipMarketingthe cause

Your sales look fine, but nothing's left as profit — the pain shows in Money. But the cause is in your Marketing: you pull in bargain-hunters who buy once and don't return, so you keep paying to replace them — and that's where the profit goes. Target customers who stay, and the profit comes back, and your marketing starts to build instead of just refill.

NAS doesn’t chase the pain — it traces it to the cause that moves everything else.

Stairs to clarity

Walk in confused. Walk out with clarity.

No searching. No browsing. No guessing.

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